Orangetheory Fitness

Orangetheory Fitness offers a compelling opportunity for franchisees to enter the vibrant boutique-fitness market under a brand with proven consumer appeal and strong financial performance. With over 1,500 studios in 25 countries and nearly one million members, the brand continues to expand rapidly in high-demand markets. The model is rooted in science-backed, heart rate–monitored, coach-led group workouts—commonly referred to as the “Orange Effect”—that drive exceptional member retention. For f

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Ways to own

Standard franchise

Single unit Owner-operator (active)

Money you'll need

Personal cash (liquid capital)
$350,000
Cash or near-cash you contribute yourself
Total project cost
$821,622 – $1,377,160
Fee, build-out, equipment and early working capital
Net worth required
$1,000,000
Initial franchise fee
$59,950
Included in total project cost

Ongoing fees

Royalty
8%
Advertising / brand fund
Not disclosed
Other recurring fees
3% Brand Fund and $1,049/month Tech Fee
Agreement term
Not disclosed

Your role

Ownership style
Owner-operator (active)
Expected time
Not disclosed
Home-based
No
Staffing
5-8
Location
Not disclosed

Training and support

Training
Training and support program details: OTF offers both initial and on going training. Initial training is a 5 day training program in Boca Raton that is free and offered once a Quarter. We also, provide in market training once the studio opens. Cost for Training: Included in Franchise Fee Lodging and airfare included: No Site Selection Assistance: Yes Lease Negotiation Assistance: Yes Mentor following training: No Length of mentoring Franchisee: N/A
Ongoing support
Site selection: Yes Lease negotiation: Yes Mentoring: No; N/A

Financing information

SBA Franchise Directory
Listed (per source data)

Financing information describes options the franchisor mentions. It is not a loan offer or approval; lenders decide based on your circumstances. An SBA directory listing does not mean any loan is guaranteed. What it means.

Brand facts

Founded
2009
Franchising since
2010
Franchised units
1,298
Company-owned units
0
Headquarters
Boca Raton, FL

Where it's offered

State-level availability as reported in source materials. A state being listed doesn't mean a territory is open near you — an advisor confirms specific areas with the franchisor.

State availability has not been confirmed for this brand.

Confirm availability in my area

About this information

Listing reviewed by our editors on October 13, 2026. Source materials dated October 6, 2026. Figures come from franchisor-provided materials and can change; always confirm against the brand's current Franchise Disclosure Document.

We don't publish revenue, profit or return estimates. If a franchisor provides financial performance information, it appears in Item 19 of its FDD with the context needed to interpret it.

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